We start strong
Our partnership with The University of Salford began in July 2021, when the group’s international recruitment team asked us to create a series of videos explaining the application process for international students.
The department had limited design and in particular video capabilities, so entrusted us with delivering a compelling campaign that attracted global interest.
Following the success of the project, we received recommendations and referrals to other departments within the university, which has led to further collaborations.
We inject imagination
While speed, volume and depth are all important elements of our partnership with the university, creativity has been our core focus from the get-go.
Since day one, our mission has been to support the group in areas where it does not have the capabilities in-house, developing original ideas and bringing them to life.
Some personal favourites of ours include the Bee Runner game inspired by Manchester’s worker bee emblem, as well as our persona video series, which described different types of students across 12 eye-catching assets.
We map things out
Having kicked off our partnership with just a few videos for the international recruitment team, we have now worked with at least three different departments to produce engaging videos, interactive games and other captivating content.
We are currently developing a business school map that will allow prospective students to explore the campus, gather the information they need on specific areas of the site, and get a general feel for where they may be studying in the future.
Our aim is to help The University of Salford inspire the next generation of students, showcasing the group’s top-tier education experience through top-tier creative.
